You’re a brilliant writer. Now, it’s time to triple your income by narrowing your writing skills down to a profitable writing niche. What if I told you that you could boost your writing income by 56% by niching down your writing interests? If you’re reading this, chances are you don’t land big writing jobs often, and you want to scale up your game.
The difference between a good writer and a skilled writer is their ability to focus on a niche. You just need to find that thing you do better than anyone else—that one thing that sets you apart from the other writers out there. But don’t be in a haste; you’ll get to figure out the profitable freelance writing niches in a minute and the rest will become history. [ads]
The essential question is, how do you figure out what that niche or service is? How do you even know if it will financially favor you?
Surely! Some writing niches can fetch you more money than others. But discovering these lucrative writing niches may be challenging for you.
If this is of your interest, don’t fret. This detailed wiki freelancing guide will uncover all about the profitable freelance writing niches just for you.
You’re not alone! About 60% of beginners find themselves in this situation. My freelance writing journey started in a confused state, where I found it challenging to get into some niches and make the most out of them. But, I scaled through, and I’m about to share the cool freelance writing niches from my experience and how you can be well on the way to success with these niches.
Now you’re ready for it, let’s jump right into it!
What’s the Meaning of a Freelance Niche?
A niche is a topic or subject where you perform best.
A niche is a specific service you provide to customers. If you have extensive knowledge and experience about it, it’s your niche. Maybe you are writing about finance. Perhaps it is writing about food and recipe. You may enjoy writing about animals, such as dogs and their foods.
[ads]Whatever it is, if you know more about it than the average person and can write eloquently about it, congratulations! You have found your niche! This will help you establish yourself as a freelance writing expert in your field, attracting more relevant clients.
The good thing is, you attract and only take projects that are your niche covers—and if your clients hire you because you are an expert in this niche, then they can trust that you are up to snuff and have great confidence. However, there is a difference between niche and service.
Niche vs. Service: What’s the Difference?
What is a Service?
Service is what you do for your clients, such as a blog post or an eBook. In other words, it’s a way to help your clients. Think of service as the form of writing you do in your niche. Examples of service are writing, proofreading, editing, copywriting, etc. Your service can also include creative writing, critiquing, and plagiarism.
What is a Niche?
Niche is the type of service that you provide. For example, if you’re writing more about SEO content on websites, your niche is blogpost writing in finance, health, travel, or any other specialization. Therefore, your niche is the industry you are writing on; finance, health, technology, music, animals, etc.
In a nutshell, a niche is something you write about, while a service is something you do. To make the most out of your freelance writing career, it is best to choose a niche and a service.
[ads]Why You Should Choose A Writing Niche
According to a recent study, most freelance writers who don’t land great jobs and get fascinating pay are those confused about the niche to focus on. This entails that if your services and gigs don’t concentrate on some specific writing categories, you may end up not making the most out of your freelance writing career.
Choosing a writing niche helps you narrow down your skills and interest while giving your potential buyers a strong likelihood that you outshine others regarding those topics. A better way to think of this is understanding the psychology of why individuals and businesses rather prefer to hire a freelance writer for their projects.
» MORE: How To Make 6-figure Income With Amazon Publishing – Secret To Success
Top 7 Reasons Businesses Hire Freelance Writers
You may wonder why anyone would hire a writer when they could do it themselves? Well, the answer is super simple.
- Websites hire freelance writers/editors to improve their content.
- For blogging, there may be no time to continuously spend hours researching and writing a quality post.
- They hire freelancers to save time.
- To free up their schedule.
- To gain expertise
- Also, to help get businesses organized and finally
- To boost their sales, which ultimately leads to making businesses happy.
5 Ways Niching Down Your Writing Services Will Benefit You
Although it may seem counterintuitive, narrowing your writing services to a specific niche can increase your clients and income. Here are the five benefits that are sure to impress.
- You write more efficiently
- You land more and more profitable jobs
- Also, you get higher rates
- You gain more exposure and experience
- You stand out from others
1. You write more efficiently
The more you focus on a niche, the faster and more accurately you write high-quality content for your clients. Practice makes perfect, and what you do often becomes your second nature. This way, you create not only excellent content in a brief time, but you also impress your clients and turn them into returning buyers. Remember, you make more income by writing more efficiently.
2. You land more and more profitable jobs
When you impress your clients, every client who hired you would definitely come back for more projects, and this is a big plus.
Besides that, businesses and individuals prefer to hire a freelancer with in-depth experience with some topics and niches. So, when you focus on a niche, you magically attract more potential buyers and take advantage of them.
3. You get higher rates
By specializing in a particular topic, niche, content type, or industry, you appear to be more valuable, and your rates will be significantly higher. This is how it works; as an expert in a specific area of writing, you gain additional information, skills, and resources to create unique content that will amaze every buyer.
[ads]4. You gain more exposure and experience
By landing more jobs in a specific niche, you gain solid experience and exposure to be more creative. Therefore, your content will always stand out from the crowd, and you earn more and more income.
5. You stand out from the crowd
You become an exceptional writer in your niche, and this allows you to focus on doing your stuff as an expert. That’s not all! You attract more relevant, excellent reviews and feedback on your profile.
Furthermore, by narrowing your sights and focusing on one niche, you have less competition, higher demand, and better conversion rates.
» MORE: 63 Fantastic Reasons To You Should Start Freelancing Today
Discover the profitable writing niches for you
Now, you have understood the importance of niching down your writing services as a freelance writer. The next step is discovering the profitable writing niches that will significantly boost your income as a freelance writer.
[ads]Top 12 Profitable Freelance Writing Niches
- Blog post writing niche
- Technology writing niche
- Business/Finance writing niche
- Academic/Education writing niche
- Video scripting writing niche
- Digital marketing writing niche
- Email writing niche
- Ghostwriting niche
- E-books writing niche
- Cryptocurrency and blockchain writing niche
- SaaS writing niche (Software-as-a-Service)
- Health writing niche
1. Blog Post Writing Niche
Blog posts are written content featured on a website or blog. The short form of a blog post is about 500 words, while the long posts range from 2000 to 3000, including relevant images. This wiki freelancing guide is an example of a long blog post. The word count depends on the content of the workflow prepared by you and your client.
Often, the primary goals of the buyers include having well-researched, detailed, error-free, persuasive, and engaging posts on their websites. Above all, every client would want their blog to appear and rank on the front pages of Google through an organic search on a specific keyword.
Therefore, to become an expert in this niche, I recommend all the factors below:
[ads]14 interesting factors to excel in blog post writing niche
- Start with an engaging introduction
- Create well-researched content
- Write to engage the reader to keep scrolling
- Do a proper keyword planning
- Do proper Search Engine Optimization (SEO)
- Use infographics and relevant pictures
- Be familiar with WordPress and other Content Management Systems (CMS)
- Use proper formatting (e.g. Headings)
- Link related posts to boost the authority
- Proofread the post to check for errors
- Create relevant meta descriptions, keywords & tags
- Consider readability of the post
- Relevant featured images and alt image description
- Be sure the post addresses the title and readers’ interest
As a freelance writer, it’s important to accept only clients that can go with reasonable quotes, for both short and long-form blog post writing. You can also learn some graphics skills to spice up the graphic content of the blog post.
2. Technology Writing Niche
You have a lot of alternatives when it comes to writing about technology. Technology firms are rapidly expanding, and they require content to help them gain visibility, make sales, and learn more about how their products are used. And if you’re a tech writer, you’re in luck; there’s a lot of demand for your talents.
[ads]The global pandemic that struck in 2020 boosted the technical market by over 163 billion dollars.
Most of today’s enterprises would not exist if it weren’t for technology.
The technology writing niche can be a lot of fun because it allows you to stay on top of current advances.
If you’re looking to work directly with clients as a tech freelance writer, here are some basic factors to consider.
- Know your target audience, which includes both technical and non-technical users.
- Know what they’re selling from the ground up.
- Make sure your writing is easy to read and understand.
8 Technology writing niche examples
In the tech writing niche, you find some topics under:
- Blockchain
- Computers
- Robots
- Smartphones
- Gadget news and reviews
- Cryptocurrency
- Artificial intelligence
- Technological accessories
3. Business/Finance Writing Niche
Finance writing is a top writing niche within the larger niche of business writing. It is also a subset of financial writing. Finance is a niche that will continue to boom because no one can live without money. It is suitable for you if you have a background in banking, accountancy, and other finance-related topics.
There are many categories of finance writing niches. A finance writer, for example, could write on the stock market, personal finance, retirement planning, and insurance, as well as financial services and financial institutions.
A skilled finance writer should be able to write about the topics clearly and succinctly so that readers can grasp what they’re reading.
Why is the finance writing niche profitable?
- The finance business is estimated to be worth $26.5 trillion each year.
- People spend a lot of money on things like car upkeep, loans, and other financial services.
- Because the companies that supply these services spend a significant amount of money advertising their services and products, the industry is continually profitable and steady.
9 Finance writing niche examples
- Investing and planning for retirement
- Personal Finance
- Cryptocurrency & Forex
- Budgeting
- Online businesses
- Side Hustles
- Mortgages and loans
- Money-saving
- Tutorials on how to save money
4. Academic/Educational writing niche
Education is one of the most popular online topics. At some point in our lives, we all need to learn something, and people are always looking for a means to learn anything faster or better than they did the first time.
It’s pretty easy to find work in this field, especially if you have a degree. Your clients will be more willing to entrust you with their project if they notice that you have a degree in that field.
To make the most of your academic writing niche, you would want to understand your audiences and their interest.
9 Examples of academic freelance writing niches
- School assignments
- Annotated bibliography
- Academic journal article
- Book report
- Conference paper
- Articles for all academic departments
- Dissertation
- All types of essays
- Explication
5. Video Scripting Niche
Many brands and businesses are now using videos to reach a wider audience. A recent study observed that videos and animations are one most popular and effective content types for marketing and advertisement.
Videos have become indispensable, particularly for course creators and YouTubers who release content for monetization.
Many businesses and individuals need rich-content video scripts to take their businesses to the next level. And this is where you come in.
As a video scripting freelance writer, you would want to be highly creative to make the most out of it. Again, you have to create engaging content to amaze your client.
The videos can be short or long, and you can give your quotes according to the length. You can earn hugely from this niche if you’re highly creative and consistent in one category. y
For example, if you do only online course video scripting, many clients can pay you up to $0.50 or $10 per word. This way, you can earn up to $5000 monthly.
7 Video scripting writing niche samples
- Storytelling video scripting
- Online courses
- YouTube videos
- Sales videos
- Promotional videos
- Marketing & Advertisements
- Explainer videos
6. Digital Marketing Writing Niche
Digital marketing is one of the most lucrative freelance writing niches and the greatest options. The demand for digital marketing content has been increasing over time for many reasons because businesses and brands depend on rich content to skyrocket.
Several businesses employ digital marketing to boost their businesses, improve sales, and attract new potential customers. These companies are in constant need of writers to construct well-written content to achieve their aims. And this is where you come in.
10 Examples of digital marketing freelance writing niches
- Facebook advertisements
- Google ads
- Search Engine Optimization (SEO)
- Website construction
- App development
- Blogging
- Podcasting
- Graphic design
- Video editing
- Social media marketing and content writing
- Newsletters
- eBooks & Video scripts
There are other different skills under the digital marketing niche, but I recommend you specialize in one area to be successful.
How much does a digital marketer earn?
An average freelance digital marketer earns between $150k to $300k yearly. However, the earnings may vary since it is determined by your level of experience in the field, location, and area of specialization.
7. Email Writing Niche
Email marketing is one of the top leading marketing strategies. Many small and large businesses use it to reach their returning and potential visitors and promote their products and services.
These businesses need an exceptional writer to compose engaging email marketing campaigns that convert. As a freelance writer in the email writing niche, you take advantage of these businesses by providing fascinating email titles and body paragraphs to reach their goals.
8. Ghostwriting niche
What if I told you there’s a market for people who need ghostwriters but don’t know where to look? That’s when you enter the picture as a freelance ghostwriter.
Several freelance writers have been able to earn a livelihood off of this niche since they’ve filled it so successfully, but they are currently swamped with clients and demands. I’m confident that if you take this job, you’ll be able to follow in their footsteps.
[ads]Your clients own the full rights to the content you write for them as a professional ghostwriter. Content creation jobs like blogs, product descriptions, white papers, or articles will favor you the most.
9. Ebook Writing Niche
Ebook is one trending and high-paying writing niche for freelancers to benefit from. The great thing about this niche is the huge income involved, even though it requires the writer to create lengthy content.
A lot of long-form content can be repurposed into an eBook and the other way around. eBooks are ideal for use as a lead magnet because they allow business owners and marketers to provide value in exchange for customers’ contact information.
As a freelance eBook writer, you can also accept job offers for other writing services, such as blog articles and social media posts.
10. Digital Currency and Blockchain Writing Niche
What if I told you that you can land consistent and well-paid writing jobs in this niche without being a professional writer? Of course, you can. Digital currencies and blockchain content are already explained in detail in the white paper of each currency.
As a writer in this niche, you would want to gather different writeups to create an outstanding one. Here’s one good thing about this niche, you don’t have to do heavy research to get all the information you need. So, why not start now?
[ads]11. SaaS Writing Niche (Software-as-a-Service)
SaaS is the acronym for software as a service. Companies that sell their software-as-a-service need to explain their products to prospects and customers.
These enterprises are constantly in need of content ranging from website blog posts, email newsletters, promotional and advert content, and even text and video tutorials about their services.
The SaaS writing niche is in high demand worldwide. So, as a writer, this would favor you if you’re interested in writing SaaS-related content.
12. Health Writing Niche
I was amazed to discover that millions of people are searching how to get a flat tummy weekly on search engines. Everybody wants to live a healthy life, boost their lifespan, and stay fit. Therefore, people are fond of searching for health tips, advice, precautions, cure, and more. This is where you come in as a freelance health writer.
Now, many companies, websites, and organizations are devoted to helping people worldwide healthwise, and they need high-quality content to achieve this goal.
As a freelance writer in the health category, you can choose to focus on some health sections.
[ads]11 Freelance Health writing niche samples
- Disease prevention and cure (e.g. Cancer, HIV, Covid-19)
- Local and foreign ways to boost life-span
- Losing and gaining weight
- Healthy foods, fruits, water diets (Keto diets)
- Exercises to keep fit
- Mental and physical care/fitness (e.g. Yoga and meditation)
- Alcohol/Smoking/Drugs Addiction
- Cannabis and CBD oils
- Mental health management
- Health care for children, adults, seniors
- Organs specialization (e.g. eyes, liver, kidney, heart)
It’s Your Time To Shine
Now you have understood the 12 lucrative freelance writing niches, nothing is stopping your shine. Choose a niche that best suits your fancy, and then start writing and landing huge jobs in that niche.
If you know any special writing niche that is highly lucrative, kindly suggest using the comment box below and it will be updated.
You’re an exceptional communicator. Keep it up.